Beginner’s Guide to Search Engine Optimization

Ben — Thu, 12 Jul 2007 19:25:41 +0000

If you’re looking to achieve top-ten results in Google, Yahoo! or MSN (the Big Three), there are a few things you can do on your own to optimize your site, without having to pay top dollar to a SEO firm. Begin by reading this article from SEOMoz.org to familiarize yourself with the basics: Beginner’s Guide to Search Engine Optimization Next, conduct a keyword analysis to identify which keywords you should be targeting. Be sure to include these keywords in the meta tags of your site, and also write relevant page descriptions for each page on your site. Finally, spend at least 20-30 minutes each day actively seeking out sites where you can get backlinks to your website. A great place to start would be to submit your site to as many different web directories as you can find (some are free and some are paid). You could also spend just a little time each day in the blogosphere, leaving your comments with a link back to your site. Achieving a number one position in the search engines is not something you can do overnight! Your results will be far better if you consistently spend 20-30 minutes per day than if you simply spend one entire day optimizing your site!

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Wanna-be’s vs. Real Entrepreneurs

Ben — Wed, 25 Apr 2007 03:12:32 +0000

I received an e-mail yesterday from Perry Marshall, the Google AdWords Expert, who is marketing his Renaissance Club Roundtable. Anyway, I’m not really here to promote Perry Marshall, but he did share some great insights in his e-mail about the difference between wanna-be’s and real entrepreneurs. I have quoted his e-mail below: Twelve differences between those who dream and those who act: Wanna-be’s obsess about ideas. Entrepreneurs obsess about implementation. Wanna-be’s focus on positive thinking. Entrepreneurs plan for multiple contingencies. Wanna-be’s want to get on TV and get “famous.” Entrepreneurs build their list. Wanna-be’s seek a perfect plan. Entrepreneuers execute and adjust the plan later. Wanna-be’s fear looking stupid in front of their friends. Entrepreneurs willingly risk making fools of themselves, knowing that long-term success is a good trade for short-term loss of dignity. Wanna-be’s shield their precious ideas from harsh reality, postponing the verdict of success or failure until ’someday.’ Entrepreneuers expose their ideas to cold reality as soon as reasonably possible. Wanna-be’s put off practicing basketball until they’ve got Air Jordans. Entrepreneurs practice barefoot behind the garage. Wanna-be’s believe what they’re told, believe their own assumptions. Entrepreneurs do original research and determine what paths have been already trod. Wanna-be’s believe they can do anything. Entrepreneurs do what they’re gifted for and delegate the rest. Wanna-be’s think about the world in terms of COULD and SHOULD. Entrepreneurs think in terms of IS and CAN BE. SIDE NOTE: If you are interested in running pay-per-click ads on Google, or giving Google AdSense a try, you should check out what Perry has to offer.

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Beginner’s Guide to Search Engine Optimization

Wanna-be’s vs. Real Entrepreneurs